Everyone knows that web content needs to be fresh, timely, and interesting. Many professionals don’t have the time or interest in creating original content for their websites on a weekly or bi-weekly basis. Webster Ink. has clients for whom we have guest-blogging contracts. We create an editorial calendar based on their audience and their goals, and then produce regularly scheduled posts for their websites. It is an easy and cost-effective way to manage your website’s insatiable appetite for new content.